51 Game - Cookie Policy

What are cookies

Cookies are small text files stored on your device when you visit a website. They allow 51 Game to recognise your device on return visits, remember your preferences, and deliver features that require continuity between pages. Cookies we set directly are called first-party cookies; those placed by external providers are called third-party cookies. Both categories can be session cookies, erased automatically when you close your browser, or persistent cookies, which remain for a defined period or until you delete them manually.

On 51gameapp.org, cookies work alongside local storage and pixel tags to keep your account secure, preserve your in-game preferences, and ensure that transactions processed through partners such as PhonePe, GPay, and BHIM complete without interruption. By continuing to use 51 Game after reviewing this notice, you acknowledge our use of cookies as described in this policy.

How we use cookies

Strictly necessary cookies

These cookies are essential for 51 Game to function and cannot be turned off in our platform settings. They handle user authentication, session continuity, security token validation, and fraud prevention. Without them, core services, including account login, game lobby access, and payment withdrawals, cannot operate reliably.

Performance and analytics cookies

Analytics cookies help us understand how players engage with 51gameapp.org, which games attract the most sessions, where page-load delays occur, and where users encounter errors. All data collected is aggregated and never identifies individual players. These insights drive ongoing improvements across the devices most popular in India, including entry-level Android handsets on 4G and 5G networks.

Functional cookies

Functional cookies store settings you select, such as display language, theme, or currency view, so you do not need to reconfigure them each visit. They also retain state-level regional adjustments for players accessing 51 Game from across India.

Targeting and advertising cookies

We and our advertising partners may use cookies to build an interest profile based on your activity on 51gameapp.org and display relevant promotions on and off our platform. These cookies identify your browser uniquely but hold no directly identifiable personal data. Opting out stops personalised ads; you will still see general advertising.

Managing cookie preferences

You can manage your cookie preferences at any time through the Cookie Settings link in the footer of every page on 51gameapp.org. The preference centre lets you enable or disable analytics, functional, and targeting cookies individually. Strictly necessary cookies cannot be disabled, as they underpin secure platform operation. Your selections are stored on your device for 12 months, after which we will invite you to review them again.

You may also manage cookies directly through your browser. Chrome, Firefox, Samsung Internet, and UC Browser, all widely used across India, let you view, block, or delete cookies at any time. Be aware that disabling all cookies at the browser level differs from using our preference centre and may disrupt UPI payment sessions with PhonePe, GPay, or BHIM, which rely on session cookies to process transactions correctly. Consult your browser's help documentation for step-by-step guidance.

Contact us

For cookie-related queries, email us at [email protected]. We aim to respond within 5 business days.